So what life-changing topics does Steve address? Well he credibly speaks on quite a few topics but most of them fall into one of four categories. Want to find out more? Well then just keep reading. If you have another or related subject that you would like him to address, let us know and we’ll see that he does his best to accommodate you.
- Increase the ROI of Your Current Marketing by 8-10x. The number one way to get these results is through Education Based Marketing. I focus on how using this marketing strategy you will educate current and potential customers about your industry as a whole and how you fit in. You concentrate on giving more knowledge about the industry and value than anyone else in the marketplace. You get away from the ‘look at me’ marketing that most companies implement and shift the conversation to how you can help them. This will give you a far better return on your marketing budget than other, more traditional, marketing practices.
- Social Media and Small Business. Social media is a fantastic tool for small businesses, but we’ve learned that many people don’t know how to use it to their advantage. This presentation is flexible depending on the skill level of the audience. I can walk groups through the basics of getting started, appropriate uses and best practices. We can also discuss how to set up highly focused ads on Facebook to target only people that have seen a specific page on your website. Everyone will attendance walks away with at least 11.5 actionable items they can implement right away.
- Unleashing Your Inner Entrepreneur. Striking out on your own can be a daunting process but the rewards are there for people who are willing to take the risk. I focus on how to get started and keep the momentum going so that you can make your business dreams come true. I sprinkle in stories of failures and successes as learning experiences and how to avoid the pain of making those same mistakes.
- 86% of Buying Decisions Start Online. Learn How to Make Digital Marketing Work. What does digital marketing encompass and why should your business be using it? Also how do you track it and prove that its working and you are not just spending a bunch of money that you can’t afford to lose? I’ll address that as well as present proven strategies that will allow businesses to make sure they’re doing what’s needed to stay relevant in a digital world.
For a list of my specialized keynotes, please visit my Compelling Keynotes page.